Press Room

EyeDirect 16x9 - PRESS RELEASE Revised
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FOR IMMEDIATE RELEASE

VFGadgets Launches EyeDirect 16x9 - Eye contact to lens system

Toronto, Ontario August 31, 2009 VFGadgets is pleased to launch
the "EyeDirect 16x9" from Eyeliner Texas

The EyeDirect gives a new and improved spin on talking heads with
guaranteed onscreen eye contact. EyeDirect creates on-screen
intimacy and candour with the most difficult of subjects by
giving them a real person to look at. EyeDirect puts subjects at
ease; they are speaking directly to you instead of the perceived
millions behind the lens. Eye-to-eye contact between the subject
and the interviewer becomes an eyeline right into the camera
lens. EyeDirect is perfect for real people on-camera interviews,
apprehensive celebrities and testimonials. Subjects often ask,
"Where is the camera?"

The patented EyeDirect is used by major TV networks, commercial
filmmakers and documentarians around the world to collect eye
contact from challenging subjects. The inventor, Director and
Cameraman Steve McWilliams, has been involved in the production
of motion picture and television commercials for over 25 years.
His success with the motion picture rentals of the EyeDirect's
big brother, the EyeLiner® MP1, has led to the creation of this
smaller EyeDirect® 16x9 unit for HDV as well as Broadcast camera
use.